Marketing

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Driving China ROI for over 10 years: 2600% increase in sales within a year, 50% reduction in cost-per-lead, 400% increase in followers within 6 months…we launch aggressive campaigns to move the needle quick.

Hi-octane campaigns achieve success through data research, captivating content and design, measuring results, optimizing and pushing for conversions.

Partner with WPIC and benefit from a long track record of success for the world’s largest companies.

Related Case Studies

Image: AB Sciex - PPC

PPC

Aggressive Tactics for Big Wins Fast

400% increase in leads within 3 months. Lofty sales goals require aggressive marketing tactics. WPIC developed a full closed-loop sales process and was able to closely track conversions and ultimately ROI. Advertising accounts were set up on China’s largest platforms and an optimized PPC campaign was launched to specifically target AB Sciex’s niche B2B market. Ongoing A:B testing ensures…

Image: Radiometer - SEO

SEO

Top Positions for Massive Traffic

WPIC achieved a #1 position for 57 Radiometer keywords, top 5 for 77 keywords and first page for another 75. As a result, the Radiometer China website saw massive increases in organic traffic. With ongoing efforts, WPIC made the won keywords highly competitive, deterring competition from attempting to steal the top ranks. In China, low-hanging fruit is ripe for the picking. A professional on…

Image: Tourism Vancouver - Social Media

Social Media

Build a Community of Visitors

Vancouver has become a top destination for Chinese tourists since its meteoric rise in wealth and desire for international travel. Tourism Vancouver (Tvan) continues its aggressive marketing strategies to attract new visitors every year and approached WPIC for a hi-octane social media push. Tvan’s chosen social media account on the Sina Weibo was revamped and strategies re-written. Leveraging T…

Image: USMEF - Social Media

Social Media

Selling the Sizzle: Customising China Social

No Facebook, Twitter, Instagram, or Youtube. The social media environment in China is it’s own species and demands a unique approach. United States Meat and Export Federation (USMEF) approached WPIC to accelerate their presence in the China meat market. WPIC built the infrastructure and design and developed a fast loading, bilingual website tailored to target specific market sectors. The websit…

Image: Ubuntu - Thought Leadership

Thought Leadership

Serve the Community With Engaging Ideas

In the digital space, content is king. Creating and disseminating content and gathering feedback provide a company with control over how it’s viewed and helps foster community and buy in. Canonical approached WPIC to launch a thought leadership campaign for Ubuntu software and products. Target groups were identified and KPIs such as contest sign-ups, work submitted, and event attendees were set…