China Trademark Office assistance and guidance.

Efficiently getting product through borders and delivered on time: WPIC can build your vertical to be a lean, mean logistics machine. The China Trademark Office made easy.

WPIC has a long track record of achieving compliance, obtaining licensing and setting up banking and payment gateways.

Auditing and setting up 3PL’s, choosing optimal freight forwarders, and developing quality CSR teams help our clients quickly build revenue and repeat purchasing.

Related Case Studies

Image: Arrow Verical - Enterprise

Enterprise Support

Land and Expand: Generate Revenue from the Start

Want to advertise on Baidu? Arrow Verical was pursuing an aggressive ‘land and expand’ China strategy and required a wide range of diverse Enterprise services from one centralized, in China source. Along with the Arrow and Verical stakeholders, WPIC defined and developed an action plan and timeline, outlining procedures to set up legal, business, technical and marketing aspects necessary for a…

Image: Arrow Verical - Native Ecommerce

Native eCommerce

Full Control with Standalone Site

The China ecommerce market continues to grow with online sales to double in the next 3 years. 1,000,000+ SKUs worth over $8 billion from 500 different manufacturers are sold through the Verical Ecommerce site. The complexity, data flow and security required a comprehensive define phase and onboarding of diverse stakeholders. WPIC was approached to develop an Ecommerce site on a massive scale, i…

Image: Workday - Legal


Compliance Works for You

Top-level control over company assets is critical for strategic agility in China’s rapidly changing business landscape. Workday’s Internet Service Provider (ISP) had the government-approved licenses of their web assets (ie. Internet Content Provider License) rolled into a hosting service contract. This would provide problematic if Workday chose to change hosting services or if the websites were sh…

Image: Arc'teryx - Counterfeit

Counterfeit Protection

Fight the Good Fight: Protecting Brand Equity

In China, trademark infringement and counterfeit products are commonplace. Protecting your trademark in China is essential. Brands are often in competition with low-quality knock offs and illicit saturation of the digital marketplace. Arc’teryx approached WPIC to help collect information on the extent of trademark and counterfeit infringements that were harming their unique brand experience.…

Image: Pantone - Tmall Ecommerce

Tmall eCommerce

Colorful Strategies for Aggressive Growth

WPIC built out Pantone’s entire ecommerce presence on the Tmall platform ( and increased revenue 2200% within six months. A full list of SKUs and photos were integrated into the site. Chat functionality was integrated to seamlessly connect consumers with product specialists and customer service professionals. A product and color finder were developed and integrated into the st…

Image: Ritchie Brothers - Mobility


Sold On Exciting Live Auction Bidding

As Ritchie Bros. embarked on China to launch their first auction, WPIC was approached to drive attendance at auctions & initiate RBA’s China mobility program, as well as activate live auction bidding. Having spent close to 10 years to obtain their 100% wholly owned license to operate in China, Ritchie Bros. was ready to invest in web strategies to present the RBA brand to tomorrow’s market.…